Find Your AI OpportunityComing Soon

I Interviewed Over 50 Australian Businesses To Find Out What They're Actually Doing With AI

Read The Full Report Below. I'll Show You What Industry Leaders Are Quietly Building, Why Almost Everyone Is Stuck Despite Paying For Platforms, And The One Thing The Top 5% Of Companies Pulling Ahead Did First.

AI Adoption in Australian Busineses: A Sector-by-Sector Field Study

Daniel Raflein, 23457938, Bachelor of Business, Enterprise & Entrepreneurship, The University of Western Australia

ENTR3314, Entrepreneurship in Practice, Semester 1, 2026
Unit Coordinator, Dr Sebastiaan van Doorn

Confidentiality: All participants have been assigned pseudonyms. Industry, approximate region, and role are used for context. Where direct quotes or operational details are included, identifying information has been altered to preserve anonymity while retaining analytical accuracy. Full interview recordings and notes are available to the unit coordinator on request.

Publication Note: This report is an adapted version of an academic research paper originally submitted to The University of Western Australia in partial fulfilment of ENTR3314, Entrepreneurship in Practice (Semester 1, 2026). The original submission was prepared under specific academic guidelines and assessment criteria. This version has been restructured and rewritten for a general audience, to make its findings more accessible and actionable beyond an academic setting.

Industry Coverage

We spoke to founders, directors, and operators across several industries to understand how Australian businesses are actually adopting AI.

Mining

Construction

Trades

Education

Not For Profits

Finance

Software & Technology

Creative

Manufacturing

Machinery

Wholesale & Distribution

Logistics

Consultants

Transport

Medical

Asset Management

Professional Services

Retail

Real Estate

Agriculture

Hospitality

Legal

Insurance

Energy & Utilities

Government

Telecommunications

Automotive

And More...

2. Background

Write your background section here. Provide context for the research, prior work, and the gap your study addresses.

2.1 Subsection Heading

This is a subsection block using Heading 3. Duplicate this for deeper levels within a section.

3. Methodology

Describe your research methodology here. Interview approach, sample size, selection criteria, analysis framework.

4. Findings

Present your key findings here. Duplicate this paragraph block for additional paragraphs within the same section.

5. Discussion

Interpret your findings, compare with existing literature, and discuss implications.

6. Conclusion

Summarise key takeaways, limitations, and recommendations for future work.

References

[1] Author, A. (2025). Title of the referenced work. Journal Name, Volume(Issue), pp. Pages. https://doi.org/example

[2] Author, B. (2024). Another referenced work title. Publisher Name. https://example.com

[3] Author, C. & Author, D. (2025). Collaborative research paper title. Conference Proceedings, pp. 1-10.